{"id":1464,"date":"2022-11-21T19:37:42","date_gmt":"2022-11-21T19:37:42","guid":{"rendered":"https:\/\/aterrizatuidea.es\/blog\/?p=1464"},"modified":"2022-11-21T20:19:48","modified_gmt":"2022-11-21T20:19:48","slug":"como-vender-cara-a-cara","status":"publish","type":"post","link":"https:\/\/aterrizatuidea.es\/blog\/como-vender-cara-a-cara\/","title":{"rendered":"\u00bfC\u00f3mo vendemos?"},"content":{"rendered":"\t\t
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\u00bfVendemos? <\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Existe interminable literatura sobre el mundo de las ventas<\/strong>, \u00bfpor qu\u00e9?<\/p>\n

Todas las empresas<\/strong>, sean grandes o peque\u00f1as, venden algo<\/strong>, un producto, un servicio o ambos, y las ventas son parte esencial para el \u00e9xito<\/strong> en la consecuci\u00f3n de los objetivos de cualquier empresa.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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Hablemos de la venta \u201ccuerpo a cuerpo\u201d. <\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Tenemos a nuestro posible cliente delante, \u00bfqu\u00e9 hacer?<\/p>\n

Lo primero, el saludo<\/strong>. Un apret\u00f3n de manos firme y mirando a los ojos de nuestro interlocutor, es la mejor tarjeta de presentaci\u00f3n.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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Obtener informaci\u00f3n.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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La informaci\u00f3n es esencial para el \u00e9xito de cualquier venta, por lo que previamente a la visita, debemos conocer su empresa.<\/p>\n

Para ofrecer a nuestro posible cliente lo que necesita primero debemos saber lo que necesita.<\/p>\n

Si hacemos las preguntas adecuadas para conocer sus necesidades, lo que espera de nosotros y, por lo tanto, de nuestra empresa, y para saber en qu\u00e9 y c\u00f3mo podemos ayudarle, el propio cliente nos dar\u00e1 el argumento de venta.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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Conoce muy bien tu producto o servicio.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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Con toda la informaci\u00f3n que has obtenido, haz una presentaci\u00f3n clara y concisa. Utiliza un lenguaje claro.<\/p>\n

Resuelve las objeciones<\/strong> sin dudar, de forma directa y concreta.<\/p>\n

Si has hecho un buen trabajo, procede al cierre de la venta<\/strong>.<\/p>\n

Haz el correspondiente seguimiento<\/strong>. Dale al cliente lo que le has ofrecido, al precio que le has ofrecido y en el plazo acordado.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t

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\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\"\"\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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El servicio post venta es esencial para fidelizar a los clientes.<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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El cliente no te compra:<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Porque no te cree<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Porque no te entiende<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Porque no tiene dinero<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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Las dos primeras son culpa del vendedor y la tercera, en muchos casos, tambi\u00e9n. Si hemos sabido ilusionar al cliente con lo que nuestro producto u servicio puede hacer por \u00e9l, en que podemos ayudarle y como podemos facilitarle la vida, buscar\u00e1 los recursos para obtenerlo.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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La venta es emocional, por lo que el que vende es el vendedor.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"

Existe interminable literatura sobre el mundo de las ventas, \u00bfpor qu\u00e9?
\nTodas las empresas venden algo y las ventas son parte esencial para el \u00e9xito en la consecuci\u00f3n de los objetivos de cualquier empresa.<\/p>\n","protected":false},"author":3,"featured_media":1479,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[33,31],"class_list":["post-1464","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-pildoras-de-formacion","tag-conseguir-clientes","tag-fidelizacion"],"yoast_head":"\n\u00bfC\u00f3mo cerramos una venta? \u00bfVendemos?<\/title>\n<meta name=\"description\" content=\"Todas las empresas venden algo y las ventas son parte esencial para el \u00e9xito en la consecuci\u00f3n de los objetivos de cualquier empresa.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/aterrizatuidea.es\/blog\/como-vender-cara-a-cara\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\u00bfC\u00f3mo cerramos una venta? 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